
Compliance and Privacy
How to Keep Email Consent Records
Under GDPR and CASL the burden of proving consent is on you. Here is exactly what to store, and the field everyone forgets until a regulator asks.
Oct 19, 20266 min read
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2 articles tagged with consent records.

Under GDPR and CASL the burden of proving consent is on you. Here is exactly what to store, and the field everyone forgets until a regulator asks.
A practical GDPR checklist for email marketers: lawful basis, signup form rules, the consent records you must be able to produce, subscriber rights that actually work, DPAs with processors, retention limits, and a one-page audit you can run today.