IGSendMail
Email Marketing for Agencies

Your Brand. Your Clients. Our Platform.

Manage 10, 50, or 500 client accounts from one dashboard. Full white-label branding, reseller pricing, and centralized reporting.

Email marketing for agencies is the practice of running campaigns, automations, and reporting for many clients from one platform, usually under the agency's own brand and pricing. IGSendMail gives agencies white-label branding, isolated client sub-accounts, centralized billing, and reseller plans, so they can sell email marketing as a recurring service without building their own software.

Built for Agencies

Features designed specifically for agencies businesses.

Full White-Label Branding

Remove all IGSendMail branding. Your logo, your colors, your domain — clients see your proprietary platform.

Multi-Client Dashboard

Manage unlimited client accounts from a single dashboard with per-client analytics and role-based access.

Sub-Account Provisioning

Create isolated sub-accounts per client with independent lists, automations, and analytics — via UI or API.

Centralized Billing

One bill, your markup. Set custom pricing per client and manage all billing from your account.

Client Reporting

Generate branded PDF reports with open rates and click maps — white-labeled with your logo.

Client List Verification

Verify every client's subscriber list from one dashboard. Included monthly on every plan — no third-party tools or per-client verification accounts.

Works with:REST APIWebhooksWooCommerceWordPressSee all integrations

Most Agencies businesses start with our Business plan

$99/month

Includes full white-label, 25 users for sub-accounts, and priority email + chat support. Enterprise pricing for 50+ clients.

How It Works

Step 1

Sign Up Free

Create your agency account. Enable white-label in settings.

Step 2

Onboard Clients

Create sub-accounts per client. Import their lists and set up branding.

Step 3

Launch Campaigns

Build and send campaigns under your brand. Generate client reports.

Frequently Asked Questions

The best platform for an agency is one that keeps every client in its own isolated account, lets you strip out the vendor's branding, and bills you once so you can set your own markup. Look for sub-account provisioning, per-client reporting, and an API. IGSendMail was built around those requirements, with white-label reseller plans starting at $199 per month.

Agencies usually price email marketing as a monthly retainer that covers strategy, copy, design, and reporting, sometimes with a per-campaign or per-send fee on top. Rates vary widely by client size and scope, so there is no single benchmark. What matters for margin is your platform cost: with IGSendMail white-label reseller plans starting at $199 per month, the software becomes a small share of what you bill.

Yes. White-labeling means the platform runs under your logo, colors, and domain, so clients see your branded tool rather than a third-party vendor. IGSendMail offers full white-label branding on reseller plans from $199 per month, including branded client reports, your own domain, and no IGSendMail branding anywhere your clients look. Details are on the white-label email marketing page.

The standard approach is one agency dashboard with a separate sub-account per client. Each sub-account holds its own contact lists, automations, and analytics, so data never leaks between clients, while your team switches between them without logging in and out. IGSendMail supports unlimited sub-accounts created through the UI or the API, role-based access for staff, and centralized billing across all of them.

The 80/20 rule says roughly 80 percent of results come from 20 percent of effort. In email it is usually applied two ways: 80 percent of your revenue tends to come from a small, engaged slice of subscribers, and your content should be about 80 percent useful and 20 percent promotional. For agencies, that means segmenting each client's engaged readers and resisting the urge to make every send a sales pitch.

IGSendMail has a free plan with 2,500 contacts and 3,000 emails per month, which is enough to test the platform or run a small pilot client. Full white-label branding and reseller pricing are paid features: the Business plan at $99 per month includes white-label and sub-account users, and dedicated reseller plans start at $199 per month. A sensible path is to start free to evaluate the editor and deliverability, then upgrade once you onboard paying clients.

Learn more: White-label reseller plansSee pricingAll features

Related Resources

White-Label Reseller ProgramEmail Marketing GuideAll Integrations

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