IGSendMail
White Label Email Marketing Platform

White Label Email Marketing — Resell Under Your Brand

White-label email marketing is a reseller arrangement where an agency sells an email platform under its own brand, domain, and pricing while the provider runs the infrastructure. IGSendMail’s reseller plans start at $199/mo with unlimited client accounts, high inbox placement, and automatic SPF, DKIM, and DMARC on every client domain. Your branding, your pricing, your clients.

Full white-label — your clients never see our brand Set your own pricing and keep the margin Enterprise-grade deliverability included
YOUR LOGOCOLORS2,84794.2%$1.2K
Definition

What Is White Label Email Marketing?

White label email marketing lets a marketing agency, freelance consultant, or SaaS platform resell a full email marketing platform under its own brand name. Instead of building sending infrastructure, a drag-and-drop email builder, and campaign automation from scratch, you connect your domain and logo to an existing platform and rename it as your own. Your clients log in, build campaigns, and check analytics without ever seeing IGSendMail — every login page, dashboard, and system email displays your brand.

That’s different from generic marketing solutions or add-on widgets bolted onto another product — white label email marketing means the entire product, including deliverability infrastructure, campaign automation, marketing automation workflows, and subscriber segmentation, operates under your name.

White label is also distinct from private label: white label means every reseller distributes the same underlying platform under separate brand names, while a true private label product is custom built to one buyer’s specification. In practice, what agencies actually care about is customization — can you set your own pricing, replace our logo with yours, and route mail through your own sending domain? With IGSendMail’s reseller program, the answer is yes to all three, and none of it requires developer time.

Who This Is For

Built for Agencies, Freelancers, and Platforms

Digital Marketing Agencies

Manage all your clients’ email marketing from one dashboard. White-label the entire platform — custom domain, custom branding, custom everything. Your clients see your brand, not ours. It’s a complete email marketing solution with segmentation, automation, and reporting built in, not a stripped-down white label add-on.

Freelance Marketers & Consultants

Add email marketing as a recurring revenue stream. No infrastructure to build, no developers to hire. Sign up, brand it, and start onboarding clients. You get the same email marketing tool agencies use, with full customization for your logo and colors, minus any engineering work.

SaaS Companies & Platforms

Embed email marketing into your product with our REST API. Full multi-tenant isolation, per-client data scoping, and webhooks for opens, clicks, and unsubscribes. Your users never see a third-party login screen — every touchpoint carries your brand and domain.

How It Works

Launch Your Email Marketing Service in 3 Steps

1

Brand It

Upload your logo, set your colors, connect your custom domain. The entire platform becomes yours — login page, dashboard, emails, tracking links. Your clients never see IGSendMail.

2

Add Clients

Create isolated client workspaces with their own subscriber lists, campaigns, automations, and analytics. Set subscriber limits, email quotas, and feature access per client. Give each client starter list segmentation and email campaign templates so they begin from a working example, not a blank canvas.

3

Set Pricing & Earn

Create subscription plans with your own pricing. Connect Stripe or PayPal to collect payments directly. You set the margins — we handle the infrastructure.

Features

Everything You Need to Run an Email Marketing Business

White-Label Branding

  • Custom logo, favicon, and brand colors
  • Custom domain (e.g. mail.youragency.com)
  • White-labeled login page and dashboard
  • Branded system emails and notifications
  • Custom tracking domain for click links
  • Zero IGSendMail branding anywhere
Reseller Pricing

Reseller Pricing — Transparent, Scalable, Profitable

Every plan includes full white-label branding, enterprise deliverability, and direct payment collection. No per-subscriber fees.

Agency

$199/mo
or $159/mo billed annually
  • Unlimited client accounts
  • 500,000 emails / month
  • 100,000 email verifications / month
  • Full white-label branding
  • Custom domain
  • Built-in subscription billing
  • All templates & automation
  • A/B testing
  • Priority email support
Most Popular

Agency Pro

$449/mo
or $359/mo billed annually
  • Unlimited client accounts
  • 1,500,000 emails / month
  • 500,000 email verifications / month
  • Everything in Agency, plus:
  • Full API access
  • Custom onboarding call
  • Priority email + chat support
  • AI features (when available)

Enterprise

Custom
  • Unlimited client accounts
  • Custom email volume
  • Unlimited email verifications
  • Everything in Agency Pro, plus:
  • Named account manager
  • Custom integrations

All plans include a Cancel anytime — no contracts. No long-term contracts.

ROI Calculator

How Much Can You Earn as a Reseller?

Monthly Revenue
$1,490
IGSendMail Cost
$199
Agency plan
Monthly Profit
$1,291
Revenue$1,490/mo
Cost$199/mo
Annual Profit
$15,492
Profit Margin
87%
Comparison

How IGSendMail Compares for Resellers

Feature
IGSendMail
You’re here
Mailchimp Partner
Campaigner
GoHighLevel
Full white-label
Unlimited client accounts
Custom domain
Set own pricing
Built-in payments
Multi-tenant isolationPartial
Automation builder
Built-in email verificationUp to 50K/mo
Starting reseller price$199/mo$350/mo$59/mo$497/mo
Unlimited subscribers
No long-term contracts

Competitor pricing reflects each platform’s publicly published rates, spot-checked September 2026. Prices change — check their sites before deciding.

FAQ

Frequently Asked Questions

White-label email marketing means you resell our email platform under your own brand. Your clients see your logo, your domain, and your company name — they never know IGSendMail powers the platform behind the scenes. You set your own pricing and collect payments directly.
Most resellers are up and running within 24 hours. Upload your logo, set your brand colors, connect your custom domain, and you’re ready to start onboarding clients. No development work required.
Yes. You have full control over your pricing. Create unlimited subscription plans with any price point, billing cycle (monthly or annual), and feature set. Connect Stripe or PayPal to collect payments directly into your account.
Absolutely. Each client workspace is fully isolated with its own subscriber lists, campaigns, automations, analytics, and sending reputation. No data leaks between clients, and you maintain full admin oversight.
The same enterprise-grade deliverability that powers all of IGSendMail — authenticated sending with automatic bounce and complaint suppression. Each client domain gets proper SPF, DKIM, and DMARC configuration.
No. The branding setup is entirely visual — upload logos, pick colors, enter your domain. DNS configuration for custom domains is guided step-by-step. If you can set up a website, you can set up the white-label platform.
Yes. The REST API and webhooks let you connect your own systems, and other apps connect through Zapier's webhooks and the REST API. Signup forms embed on WordPress or any website with embed code, and WooCommerce stores connect directly. Enterprise plans include custom integration support.
We’ll notify you as you approach your limits so you can upgrade proactively. If you temporarily exceed limits, your service continues uninterrupted — we never cut off your clients mid-campaign.
No. All reseller plans are month-to-month with no long-term commitments. Annual plans offer a 20% discount but are not required. You can upgrade, downgrade, or cancel at any time.
Agency plans include priority email support. Agency Pro adds priority email and chat support plus a custom onboarding call. Enterprise plans include a named account manager and dedicated Slack channel. All plans include access to our reseller knowledge base and documentation.
Yes. White labeling is a standard business practice across software, manufacturing, and marketing — you're licensing the right to resell a product under your own brand, which is exactly what a reseller agreement covers. Follow the terms of your reseller agreement, particularly around what you can and can't claim about the underlying infrastructure, and you're on solid legal ground.
White label means every reseller offers the same underlying platform under their own brand name — that's what IGSendMail's reseller program provides. Private label typically implies a custom build made to one buyer's specification. In email marketing, almost every 'private label' offer on the market is really white label: one shared platform, rebranded per reseller.
Digital marketing agencies already managing clients' other channels, freelance consultants who want a recurring revenue line without hiring developers, and SaaS companies that need to embed email sending into their own product. If you already have client relationships and want to add email marketing without building infrastructure, white label email marketing is built for exactly that.
Reseller plans start at $199/mo for the Agency plan (500,000 emails/month, unlimited client accounts), scale to $449/mo for Agency Pro with full API access, and go to custom pricing for Enterprise. You keep whatever margin you set on top — most resellers charge clients between $49 and $299/mo, so profit scales with client count.
It depends what "white label" means to you. Some platforms only let you swap a logo; others — like IGSendMail and GoHighLevel — offer full white label solutions: your own domain, your own pricing, and isolated client data. Search around and you'll find well-known platforms like ActiveCampaign, HubSpot, and Klaviyo — solid email marketing tools, but built for direct end users, not agencies reselling under their own brand. Compare based on three things: whether client data is truly isolated per account, whether you control pricing and billing, and whether email verification is built in. See the comparison table above for how IGSendMail stacks up against Mailchimp, Campaigner, and GoHighLevel on exactly those points.
For AgenciesAgency-specific features & pricingAll Features50+ email marketing featuresDeliverability AuditFree SPF/DKIM/DMARC checkEmail Templates18+ free responsive templates

Start Earning from Email Marketing Today

Join agencies adding recurring revenue by reselling email marketing under their own brand.

Cancel Anytime — No Contracts No Long-Term Contracts Cancel Anytime