IGSendMail
Nonprofit Email Marketing

Email Marketing That Amplifies Your Mission

Nonprofit email marketing is the practice of using email to keep donors, volunteers, and supporters informed and engaged: fundraising appeals, thank-you sequences, event invitations, and impact reports. IGSendMail gives nonprofits donor stewardship automation, volunteer campaigns, and impact storytelling tools, with a free plan for up to 2,500 contacts and a 25% discount on paid plans for verified 501(c)(3) organizations.

Purpose-built email marketing platform for nonprofits. Engage donors, recruit volunteers, share impact stories, and grow your organization's reach with automated campaigns designed for social good.

Start Growing Your ImpactRead the Nonprofit Email Playbook

Nonprofit Email Marketing Features

Tools specifically designed to help nonprofits build relationships, raise funds, and share their impact.

Donor Stewardship Programs

Build lasting relationships with donors through personalized thank-you sequences and impact updates

  • Automated thank-you campaigns
  • Impact story sharing
  • Donor anniversary recognition
Fundraising Campaign Automation

Launch successful fundraising campaigns with multi-touch sequences and progress updates

  • Campaign launch sequences
  • Progress milestone updates
  • Last-chance appeals
Volunteer Engagement

Recruit, onboard, and appreciate volunteers with targeted email communications

  • Volunteer recruitment campaigns
  • Onboarding sequences
  • Appreciation programs
Impact Storytelling

Share your organization's impact through compelling stories and visual updates

  • Success story campaigns
  • Visual impact reports
  • Beneficiary spotlights
Donor Email Verification

Maximize your donor outreach by verifying every email on your list. Built-in verification ensures your fundraising campaigns reach real inboxes.

  • Verify donor emails on import
  • Reduce fundraising bounces
  • Protect nonprofit sender reputation

Proven Nonprofit Email Campaigns

Campaign strategies that have helped nonprofits increase donations and volunteer engagement.

Monthly Donor Program

Convert one-time donors into recurring supporters with automated nurture sequences

65% increase in monthly donors
Year-End Giving Campaign

Maximize year-end donations with strategic timing and compelling appeals

40% of annual donations raised
Volunteer Appreciation Series

Recognize and retain volunteers with personalized appreciation campaigns

80% volunteer retention rate
Impact Report Distribution

Share annual impact reports and success stories with supporters

90% email engagement rate

Trusted by Nonprofits Across All Sectors

Our platform serves nonprofits of all sizes and missions.

Animal Welfare Organizations
Environmental Nonprofits
Health & Medical Charities
Education Foundations
Religious Organizations
Human Services
Arts & Culture Organizations
International Development

Special Nonprofit Pricing

We believe in supporting organizations that make the world better. That's why we offer special discounted rates for verified nonprofits.

25% OFF
All Plans for Verified Nonprofits
Email us your 501(c)(3) documents and we'll reply with your discount
How to claim your discount

Frequently Asked Questions

Yes. IGSendMail's free plan includes up to 2,500 contacts and 3,000 emails per month with no time limit, which covers many small and volunteer-run organizations. When you outgrow it, verified 501(c)(3) nonprofits get 25% off every paid plan. Starter is $19/mo ($15 on annual billing) before the discount and includes unlimited contacts and 50,000 emails a month.

A working donor program has four pieces: an immediate thank-you after every gift, a welcome series that explains your mission and where money goes, regular impact updates with specific outcomes, and timed appeals such as year-end or matching-gift campaigns. Add a monthly-donor invitation for one-time givers and an anniversary message on the date of a donor's first gift.

Import each group with a tag or custom field, then build segments on giving history (first-time, recurring, lapsed, major), volunteer status, and event attendance. Donors who gave last year but not this year get a lapsed-donor sequence; volunteers get shift reminders and appreciation messages rather than appeals. IGSendMail's automation runs each segment's sequence without staff manually pulling lists.

Yes. Step-by-step migration guides cover your contacts, tags, templates, and automations: export your lists from the old tool, import them, and bring your unsubscribes across so they stay suppressed. The support team answers migration questions by email. Run the built-in email verification before your first send so invalid donor addresses do not bounce.

Three things matter most: authenticate your domain, keep the list clean, and send to people who opted in. IGSendMail configures SPF, DKIM, and DMARC automatically for your domain, verifies emails on import to remove bounces, and is built for high inbox placement. Consistent sending from the same domain, clear unsubscribe links, and removing long-inactive contacts do the rest.

Yes. The drag-and-drop editor ships with templates you can adapt for donation appeals, thank-you messages, annual impact reports, volunteer recruitment, and event invitations. Save your own branded versions so every campaign reuses the same header, colors, and footer. Templates are included on every plan, including the free plan.

Start free, keep every supporter

The free plan covers 2,500 contacts and 3,000 emails a month. Paid plans have unlimited contacts, so a growing supporter list never raises your bill; you pay for the emails you send.

Read the Nonprofit Email PlaybookSee pricing