Compliance and Privacy
Google and Yahoo Bulk Sender Requirements
Since February 2024 Google and Yahoo enforce authentication, one-click unsubscribe and a spam complaint ceiling. Here is exactly what they check and how to pass.
Sep 19, 20265 min read
Tag
#DMARC
8 articles tagged with DMARC.
Deliverability
Best Email Deliverability Testing Tools (2026)
Deliverability is five separate problems, and each needs a different tool. This guide breaks down authentication checkers, blocklist monitors, seed-list placement testers, spam scorers, and DMARC analyzers, with a comparison table, a dependency-ordered audit sequence, and the metrics that prove it is working.
Aug 23, 20269 min read
Deliverability
SPF vs DKIM vs DMARC: What Each Record Does
SPF authorizes sending servers, DKIM signs messages cryptographically, and DMARC ties both to your visible From address with a policy and reporting. A plain-English comparison of all three DNS records, the exact syntax, the 10-lookup limit, alignment rules, and the staged rollout order that gets you to p=reject without blocking your own mail.
Aug 19, 20269 min read
Deliverability
BIMI Records: Setup, Requirements, and Value
BIMI puts your brand logo next to your emails in supporting inboxes, but only after DMARC enforcement and a verified mark certificate. Here is what BIMI requires, how to publish the record, how to prepare an SVG Tiny PS logo, where it actually renders, and how to decide whether the annual certificate cost is worth it for your sending program.
Aug 9, 20268 min read
Deliverability
Email Authentication: SPF, DKIM, DMARC & BIMI
Email authentication proves your mail really comes from you. Learn how SPF, DKIM, DMARC, and BIMI work together to stop spoofing and land in the inbox.
Jul 8, 20269 min read
Deliverability
SPF, DKIM & DMARC Explained (Plain English)
SPF, DKIM, and DMARC explained without the jargon. See what each DNS record does, how they work together, and the safe order to roll them out.
Jul 7, 20268 min read
Deliverability
How to Improve Email Deliverability: 10 Proven Strategies
SPF, DKIM, DMARC, list hygiene, and sender-reputation tactics that keep your campaigns landing in the inbox instead of the spam folder.
May 5, 202610 min read
Deliverability
Improve Email Deliverability: Best Practices & Tool
Improve email deliverability and ensure your email lands in the inbox! Discover best practices to boost deliverability rates & monitor email marketing success.
Apr 5, 202612 min read