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#privacy

2 articles tagged with privacy.

GDPR Email Marketing Compliance Checklist

A practical GDPR checklist for email marketers: lawful basis, signup form rules, the consent records you must be able to produce, subscriber rights that actually work, DPAs with processors, retention limits, and a one-page audit you can run today.

Sep 22, 20269 min read

Compliance

Email Data Retention: How Long to Keep Subscriber Data

How long to keep each type of subscriber data, from consent records and engagement history to suppression lists that should never be deleted. Includes a retention period table by data type, the delete vs anonymize vs suppress decision, and a six-step policy you can actually operate.

Sep 15, 20269 min read

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