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5 articles tagged with sender reputation.
Spam complaint rate is the share of delivered emails marked as spam. Gmail and Yahoo cap bulk senders at 0.3%. Here are realistic benchmark bands, the real causes of complaints, seven fixes that work fast, and a 30-day plan to bring the number down.
Email throttling is a temporary rate limit from receiving mail servers, not a rejection. Learn how to spot it in your SMTP logs, tell it apart from a block, read the deferral codes, and fix it with per-domain pacing, sane retries, and a proper warm-up schedule.
Emails going to spam? The real causes are authentication gaps, a damaged sender reputation, a stale list, and low engagement. Here is how to diagnose yours.
Learn how to check if your domain or IP is on an email blacklist like Spamhaus, Barracuda, or SORBS, why it happened, and how to get delisted.
IP warming builds sender trust by ramping email volume gradually. Get a day-by-day warm-up schedule, the metrics to watch, and mistakes to avoid.